INSPIRATION: Boost Foundation Catwalk 2007

This past Saturday, I was a part of the Boost Foundation's Catwalk 2007 event. 300 guests had the opportunity to share the evening with fashion luminaries as they previewed the latest collections in a runway show. I was lucky enough to be assigned the role of "Press Adviser", where I had the chance to chat with numerous media outlets. Post show, we sipped drinks, and danced in the Bubble Lounge (think big white tents). The event's inspiration was NYC during fashion week. It's great to see Portland finally have something like this. (Above: Catwalk 2006. I'll get 2007 photos soon)

FYI

The venue: Henry V in Portland, OR.
Designers: Souchi, Anna Cohen, Michelle DeCourcy, Jantzen, and Finn.
Cosmetic Team: Blush Beauty Bar
Hair Team: Sidlab HairCouture (Toward the end of the night, they did my hair, and my best friend's, and let us tell you, THIS TEAM ROCKS! They make you feel good, and aren't afraid to tell you if your hair looked bad to begin with ;-P. I got a personal business card, so if you need your hair done...)
Show Soundtrack: DJ Mr. MuMu

Ultra PDX provides a great article about the event: Boost Foundation Catwalk at Henry V. Ultra PDX even included this article that mentioned my sis and I! We're so grateful: Faces at Catwalk 2007

(Below: Clothing line: Souchi)
Friends of mine help set up the venue and were dressers during the show (prepared clothing line, models and show) for the designers. It was definitely a great glimpse into the process of putting on a high fashion event.

Hard work surely pays off. Not only was awareness and money raised for Boost, but it ended up to be a great networking event for the UO J-Majors present. I'll post more pics and others' event reviews soon, but here are a few for now:

(Left: With my sister and Boost Board Member, Judy Ma)

(Below: Catwalk 2007 Host and Entertainment Tonight's Kevin Fraiser)

Please let me know if you'd like more information on Boost Foundation. Become involved and inspire youth.

PURPOSE: AVIDITY

Avidity:
1. eagerness; enthusiasm or dedication
2. Ardent desire or craving; eagerness.
3. Keen interest or enthusiasm.
4. Noun: a positive feeling of wanting to push ahead with something: Julie Ma in the PR industry. ;-)

I am starting this blog with the intent to share with you what I find interesting in the world of public relations. Now, how exactly do I define this world? I believe my experiences are about to define it for me. The world is big, so this is going to be an interesting ride. So hold on with me! I'll share my experiences and I hope to hear yours. I welcome any and all feedback/advice.

I'm not sure if you're a fan or not, but I'm a big fan of MTV's reality show Run's House. I'm especially a fan of Reverend Run's "Daily Words of Wisdom" that he writes from his bubble-filled bathtub every morning. In fact, I'm such a fan, I get them sent to me every morning through a subscription. Out of the small collection that I have, two pieces of wisdom have stuck with me (and I think these two pieces of wisdom epitomizes why I find myself starting a blog) as I prepare myself to leave college:

Excellence takes time- Words of Wisdom- 4/17/07:
Good morning. People forget how fast you did a job-but they remember how well you did it. Excellence means doing your very best in everything, in every way. (Remember) That kind of commitment will take you where half hearted people will never go!! Take your time do it right :) God is Love Rev Run

Busy is better than bored- Words of Wisdom- 4/19/07:
Good morning. Find something to do, because the feeling that we have too much to do is much more pleasing than the feeling that we have nothing to do. I've found that giving my team more to do in less time make them more efficient, energetic, and enthusiastic and it allows more free time outside of the work place. In studies of college students, those with more demanding schedules were 15% more satisfied with life. Despite the more demanding schedules, the individuals studied did not experience any more stress than those with less to do. Get busy! :) God is Love Rev Run